TikTok LIVE is levelling up connections between creators and fans with Fan Club, a brand-new feature designed to help creators grow their community and reward their most loyal supporters.
Whether you’re a creator looking to boost your LIVE stream or a fan ready to get closer to your favourites, Fan Club opens the door to deeper engagement.
Creators, power up your community
Fan Club is more than just a new feature – it’s your tool for turning viewers into loyal fans. The more fans join your Fan Club, the livelier your LIVE streams become. Active chats, longer watch times and stronger connections all help boost your visibility, increasing the chances of TikTok recommending your stream to more viewers.
Inside your Fan Club, you’ll be able to reward your most dedicated supporters with special perks, making them feel seen and valued. It’s a win-win: you grow your community, and fans get a front-row seat to your content.
Where to find it: Log in to your Campaign page, set your starting stage and start building your Fan Club!
Fans, join the inner circle
Why just watch from the sidelines when you can be part of the action? Joining a creator’s Fan Club is your ticket to their LIVE community. Unlock exclusive access to chat directly with creators, send gifts and level up your fan status, starting from just 1 TikTok coin.
The more you engage, the more rewards you unlock. Higher levels mean better perks and a visible badge of loyalty. Show your favourite creators how much you support them, and become part of their core community.
Where to find it: Got a favourite LIVE creator? Enter their LIVE room, tap the follow button on the top left corner, and if they have a Fan Club set up, a heart icon will show up. Tap the icon to join the club.