SUPERFANS

Change the Game With TikTok

Your guide to following—and creating—sports content.

TikTok brings sports fans together to celebrate victories, create trends, and connect with their favourite athletes. It’s where conversations take place, with users recording and sharing behind-the-scenes videos, sports history facts, and fan reactions after matches and events. Here’s what you can expect from the platform’s sparkling sports content—and how to create your own.

Professional Leagues

Some of the most popular leagues on the planet have TikTok accounts. Among them are NBA (@nba), FIFA (@fifaworldcup), NFL (@nfl), Champions League (@championsleague), and Formula 1 (@f1). Check them out to find funny, captivating, and, at times, tear-jerking coverage of current and historic moments.

Popular Alternative Sports

TikTok also brings alternative sports to the mainstream with impactful videos. Search for #Parkour, #Skateboarding, or #Skiing to see breathtaking footage that’s inspiring for athletes and non-athletes alike. Through the power of short video, stars in these sports have found a new way to showcase their skills and connect with audiences, attracting new fans and participants.

Make Your Own

Want to rock TikTok and share your passion for sports? Here are some video-making tips:

  1. Take a deep dive into your favourite athlete or team.
  2. Aim to keep your content light, funny, and entertaining.
  3. Try live-streaming your gametime reactions.
  4. If you have privileged access, or attend sporting events regularly, make a behind-the-scenes video.
  5. Love sports history? Re-create or comment on iconic moments.

Go Beyond the Game

Other popular TikTok trends relate to sports food and fashion. Fans use the hashtags #GamedayFood and #GamedayOutfit to showcase what they will be eating or wearing to support their teams. Get involved and inspire others with your choices!